Thursday, February 24, 2011

Helvetica/Objectified director wants your money

Gary Hustwit has already directed two well known design films in Helvetica and Objectified, and now he's looking to finish his third documentary, Urbanized. There's just one problem, he needs money- specifically yours. Unlike most documentaries that seek production companies or various grants to fund their projects, Hustwit is trying to keep his project self-funded. This means individuals can pitch in and donate directly to the cause.

Hustwit isn't the first filmmaker to use the wonderful fundraising site Kickstarter, but he's certainly one of the more famous ones. In our current economy, this innovation is probably the best thing going for filmmakers as grants are few and far between and are quite time consuming anyway.

If you are a design fan, head on over to Kickstarter to donate to his cause. There's an added bonus of little gifts for each level of donation (a mere $35 gets you a DVD copy of the film). Or just head over there to learn more about his upcoming film.

According to Hustwit, "Urbanized looks at the issues and strategies behind urban design, featuring some of the world's foremost architects, planners, policymakers, builders, and thinkers."

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